Research Report

How Marketing Leaders are Prioritizing Connected Work in 2023

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Marketing teams are facing overwhelming challenges, including the demands of omnichannel marketing, AI chatbots, and personalization, on top of a never-ending stream of feedback and requests.

But fear not, LeapPoint and Adobe recently teamed up with Marketing Dive to survey over 150 marketing leaders at major companies, shedding light on valuable benchmarks to help prioritize and track progress.

There’s still more work to be done, but this report provides exclusive data and expert views to help improve efficiency and better manage your workload.

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LeapPoint is Now Part of Omnicom Precision Marketing Group (OPMG)
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